Applewood
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Applewood provides professional support in all areas of accounting, tax and business planning. Whether you are a company seeking a broad range of accountancy services or an individual looking for one-to-one support, you can sit back and be confident that your financial affairs are being properly managed. Applewood is run by Chartered Accountants Sally Hayes and Laura Heraty and is regulated by the Institute of Chartered Accountants in England and Wales.

Sally and Laura each have over 20 years of experience in companies large and small. Understanding that many companies and individuals need tailored support to manage their financial affairs - and recognising that so many accountancy providers offer such a bland and uninspiring service - Laura and Sally established Applewood to offer their clients a new and refreshing alternative.
Services
Running a business presents challenges on a daily basis.
And among the most frequent sources of worry and frustration are financial management issues.
Applewood offers respite from these stresses, providing expert guidance and support tailored to help you manage your company's financial affairs - enabling you to focus on running your business.
We will take away all the worries of managing your tax and accounting affairs.
Being specialists in the small and medium-sized business sector, we understand that their needs are constantly evolving.
At every stage of your life you will be faced with a raft of decisions concerning your financial matters.
Making the right decision at the right time is often critical, but can cause considerable worry and unnecessary concern.
It doesn't have to.
At Applewood, we work closely with all our clients, offering a personal, one-to-one approach, which takes into account their individual circumstances.
By careful financial planning, we have helped many of our customers to save tax.
If you'd just like us to do your tax return, that's absolutely fine.
At Applewood, we can provide the full range of accounting services you need for your business, from tax and VAT returns, through to a fully managed finance function.
Some of our clients choose to use accounting packages to manage their business, and we're able to integrate our services with their systems.
If the software you use isn't listed below then please contact us anyway, we'll probably be able to help you.
Xero is the leading small business accounting software, and can provide cashflow, invoicing, payments and payroll for your business.
As the company grows and we're all pulled in multiple directions looking after client needs, keeping a strategic financial overview of the business is increasingly challenging.
We can't justify a full time Financial Director at this stage but we do need the insights and skills of a seasoned financial whizz to help us stay on the straight and narrow.
So the "Virtual FD" role that Laura fulfils is a godsend.
We get monthly reviews of our financial and tax position and guidance on planning for the future - automatically, without having to worry.
In fact we don't really behave like accountants at all - but we will get our certificates out if it makes you feel better.
During an initial discussion, we'll talk to you about what you need and explain how we might be able to help you.
Then, once we have agreed the potential scope of services, we'll propose a fee structure - which can be hourly or fixed - and summarise all the details in a Letter of Engagement.
If you like, we can also give you a few existing clients to call in case you need a little extra reassurance.
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